Stay Adventure
Ready
Stay Adventure
Ready

From the rock ledges, mesas and sandstone canyons of Moab to the twists and turns of your everyday, these legendary vehicles are ready for wherever the adventure takes you.

Jeep® Gladiator and Wrangler shown with aluminum hoods. Actual hoods may vary.

Another One for the Books Another One for the Books

Easter Jeep® Safari 60 was more than a milestone moment for our Brand, it was a celebration of the people and places that have helped us find a home away from home in the desert. If you couldn’t make it or want to relive it, check out all the action below. And we’ll see you next year.

Easter Jeep® Safari 60th Photo Album Easter Jeep® Safari 60th Photo Album

We blazed through the desert and brought back our favorite moments. The rigs, the trails, the people and their unending grit, take a minute to check out what makes Easter Jeep® Safari so special.

Life on the Edge Life on the Edge

The Jeep® Brand spirit lives on more than just the trail. It lives by land, sea and air. For us, adventure is a way of life, and we seek it out wherever we go.

Desert Transmission #1

Check out some of the thrilling action from Easter Jeep Safari® 60.

Desert Transmission #2

Check out some of the thrilling action from Easter Jeep Safari® 60.

Desert Transmission #3

Check out some of the thrilling action from Easter Jeep Safari® 60.

A History Like No Other A History Like No Other

Since 1967, we’ve made an annual trek to Moab, Utah, turning this iconic stretch of land into a destination synonymous with Jeep® Brand spirit and capability. Here’s a timeline of major moments and milestones.

A Love Letter to Moab A Love Letter to Moab

2026 marks our 60th Easter Jeep Safari®—our annual pilgrimage to Moab. For 6 decades, we’ve made the Utah desert a home, forging deep bonds with the community and setting our roots in the town. For us, this is more than a week-long event. It’s a celebration of the landscape and people that have embraced us.

The Landscape

Our connection to the land runs deeper than the legendary trails where we test our skill. We’re committed to preserving the natural landscape, taking up stewardship with the Moab community to help ensure we treat the desert with the respect it deserves.

The People

From the Red Rock 4-Wheelers to the those that join us in the desert, Easter Jeep Safari® is a celebration of people. Event staff, trail guides, clean-up crews, designers, engineers, thrill-seekers—our annual trips to Moab are only possible thanks to the dedicated people who join us.

The Town

Every year, we partner with the town of Moab. “The Adventure Capital of the West,” it’s become our second home. Defined by a rugged desert community with an open heart, Moab shares our spirit and unites adventure-seekers of all shapes and sizes.

Limited-Edition Badge of Honor® Trails Limited-Edition Badge of Honor® Trails

Don’t miss a chance to ride this year’s limited-edition trails. Badge of Honor® is delivering exclusive access to a set of Moab trails, so off-road adventurers can add coveted badges to their collection. Check out the trails below and plan your next adventure.

Three Toughest Trails Three Toughest Trails

Moab is loaded with trails beyond the limited runs, so it can be hard to know where to start. That’s why we’ve compiled a list of the three toughest trails you can tackle–if you dare.

3 Beginner-Friendly Trails 3 Beginner-Friendly Trails

Not ready for the toughest runs? No sweat. Moab’s got trails for every skill level. Here are three beginner-friendly runs to get you out on the rocks and into the fun.